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Programs > Color Me Healthy

During the past thirty years, the prevalence of overweight and obese individuals in the United States has increased among all age groups. The prevalence of overweight children ages 2 to 5 in the United States has increased from 7 percent in 1992, to 16.4 percent in 2006. Currently, in Idaho 12.4 percent of children between the ages of 2 and 5 are overweight.

Lack of healthy eating and physical activity contribute to the development of obesity. Many children have eating patterns that are not consistent with the recommendations for a healthy diet; children eat too many fatty foods, sugar-sweetened beverages, and not enough fruit and vegetables. Consuming a diet high in fruits and vegetables is associated with lower risks for numerous chronic diseases, including cancer and cardiovascular disease.

Color Me Healthy (CMH) is a nutrition program developed for preschool age children in childcare settings. Childcare settings have been overlooked in the fight against childhood obesity and provide an opportunity to teach children healthy behaviors. Color Me Healthy consists of interactive lessons that teach children about eating fruits and vegetables of different colors and physical activity.

The Blue Cross of Idaho Foundation for Health provides the Color Me Healthy program to childcare centers throughout Idaho. Currently, 2,800 children in Idaho receive the Color Me Healthy curriculum.